SM Entertainment Invests in 82MAJOR’s Label

SM Entertainment has announced a strategic investment, becoming the second-largest shareholder in Great M Entertainment, the label behind the rising hip-hop boy group 82MAJOR. This move is part of SM’s ‘SM 3.0’ multi-label strategy to expand its musical diversity and global influence.
82MAJOR’s Rising Global Presence
Since debuting in October 2023, 82MAJOR has impressed with their self-produced hip-hop tracks and international achievements, including a Billboard chart entry within their first year. Their recent mini album and title track ‘TAKEOVER’ have further expanded their fanbase.
With all tickets sold out for their upcoming solo concert in Korea and a North American tour planned for summer, 82MAJOR continues to attract global attention as a performance-driven idol group.
Future Plans
SM plans to continue investing in diverse labels, enhancing its creative capabilities and strengthening its position in the global music market through collaborations like this with Great M Entertainment.