Baekhyun Expands Global Reach with 5th Mini Album
EXO member and solo artist Baekhyun has taken his global presence to new heights with the release of his 5th mini album, ‘Essence of Reverie.’ Following its release on May 19, Baekhyun captivated fans with dynamic performances of pre-release track ‘Chocolate’ and the title song ‘Elevator’ across various music shows and popular YouTube content.
Special Events for Fans Worldwide
Known for his close fan relationships, Baekhyun organized offline events in Korea, including a themed pop-up store at The Hyundai Seoul from May 22-28, offering fans exclusive album experiences. For international fans, global pop-up events are scheduled in eight US cities from May 23-25, celebrating the album’s American release. The album is also available in major US retailers like Target and Walmart.
Record-Breaking Achievements
‘Essence of Reverie’ debuted at number one on iTunes Top Albums in 24 regions and Top Songs in 14 regions, selling over one million copies in just three days—setting the highest first-week sales for a solo artist in 2025.
Upcoming World Tour
Baekhyun will kick off his first solo world tour, ‘Reverie,’ with concerts at Seoul’s KSPO Dome on June 7 and 8, marking the start of his global tour journey.
With record-breaking achievements and strong global engagement, Baekhyun continues to shine as a leading K-pop soloist in 2025.
